The display rack is a common display prop in the store, and the display designer uses different display racks to create different store styles. But in addition to using display stands to create personalized displays, advertising for brands is actually a basic function of display stands. However, many merchants do not know how to use them. The wonderful display will come to share today: As a display stand manufacturer, we have for many years Accumulated experience in how to use display racks for advertising.
1. Highlight the brand to advertise.
The most important thing for a display stand is to reflect the brand in the display. If you design a display stand without clearly highlighting your brand, wouldn't it be a useless effort. For brands of small and medium-sized enterprises, low-key is not appropriate, large exposure can quickly increase brand awareness, can bring transformation and improve performance.
2. Use posters to attract consumers to
advertise.
The actual function of the display rack is
to display products. Each product has its own characteristics. For the
merchants, the functional characteristics of the products are already
well-known, and customers can follow the question when asked. But for
consumers, they do not know this product, and they will only ask the waiter for
relevant information when they are interested in the product, so it is very
important to use posters to attract consumers and arouse their curiosity.
3. Comprehensive use of sound and
photoelectric function for advertising.
The display is a comprehensive use of
lights, colors, angles, etc. to create a visual effect. The display rack is a
reduced version of the store. The lights can also be used to assist in
advertising. Different colors of lights render different atmospheres and
attract the attention of consumers. The video display is an upgraded version of
the poster, and video playback is a more powerful advertising method than the
poster to attract consumers.
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