Recently through the data and industry trends on the web, we found that the North American market has a large demand for acrylic display shelves. Because of its good ornamental, easy processing and dyeing properties, acrylic has been applied to various industries, such as shopping malls, display boards, signs, logo, and light boxes and so on. With the continuous increase in demand, the market for acrylic display stands is also expanding. Many retail stores will use some display to show the main features of their products. As a retail store, his cost is higher than wholesalers, for example, the cost of the product itself, shop rental, management fees, labor costs, etc. All this adds up let the retailers who have to consider the cost, longevity and cost-effectiveness of display racks when they selecting the racks. General retail stores usually choose acrylic display shelves with better wear resistance, especially in North America.
So what are the characteristics of the North American market? Why is the demand for the display rack higher than in other areas? According to the analysis of the related reports:
1.Strong consumptive power and huge market potential
North America is a relatively large-scale economy in the world today. It also has a strong manufacturing industry. This makes it possible for ordinary consumer goods, commercial instruments, industrial materials, spare parts, and mechanical equipment can find a suitable market in North America.
2.Mature mechanism of North American market
The development of the market economy in North America has reached a very mature level. For consumers, choose diversification and publicly developed media information can help them make more objective consumer choices. From the consumer to the manufacturer, marketer, all of their own role in the market activity of power, obligation, responsibility and mutual relation have a relatively clear understanding.
3.Intense competition
In terms of purchasing power in the global consumer market, North America and Europe are probably the two most important markets. For a product manufacturer, if it can occupy a place in these two markets, it probably means that the company has a certain amount of strength in the world market. Therefore, North American market competition is also very fierce, and product supply is basically saturated.
3.High customer and after-sales service requirements
A higher level of social civilization requires more humanized products and services, and fierce market competition will require companies to continuously improve the quality and level of products and services. Perfect and efficient customer and after-sales service have become an important part of today's North American marketing.
4.Indispensable for displaying art
Looking at the history of the development of human civilization, we can clearly see the important role played by the art of display. The exhibition activities are constantly evolving and changing along with the progress of civilization in human society. They are displayed as a medium for humans to communicate and transmit information to each other. It plays an irreplaceable role in other forms of art.
Due to the strong economic growth in the North American market in recent years, the purchasing power has increased significantly. The new series of products are constantly introduced by the enterprise brand, which makes the sales prospects of the display shelf in North America good. Acrylic display stands have become the trend of new product retail promotion for enterprises. Nowadays, people tend to design display shelves from three aspects of beauty, space and display, Allows consumers to generate a series of psychological activities such as attention, interest, desire, and memory before purchasing goods. Regarding this trend, from the standpoint of the product, the acrylic display stand design must meet the VI image of the product and the brand, as well as the user experience in the matching of hue and led lights.
Prev：Global Display Rack Industry Market Forecast of $13.96 Billion in 2018
Next：Retail Store Design and Visual Merchandising
